The Local Growth System — $1,500 setup + $1,500/mo, 6 months
Turn more local searches into calls, quotes, and booked jobs.
Ravencrest finds where qualified demand is leaking, fixes conversion first, then grows local visibility from real opportunity data—through one accountable system.
$50K
Contract
won from one Google search
$0
Ad spend
down from $1,000 a month
#1
Ranking
mechanic south edmonton
5.0
Rating
across 8 Google reviews
The system
One accountable six-month engagement.
Conversion is repaired before traffic is chased, because traffic arriving at a page that cannot convert it is money spent twice.
- 00
Inspection
Diagnose the constraint.
The whole path from local search to booked work gets inspected before anything is prescribed.
- 01
Convert
Stop wasting the attention you already have.
The website, message, mobile experience, proof, and lead capture are repaired first.
- 02
Establish
Build the local-search foundation.
Once the destination can convert, the business is made easier for Google and customers to understand.
- 03
Expand
Increase qualified traffic from evidence.
Real search traction chooses the next pages — expansion follows opportunity, not a content quota.
Results
Work that produced something countable.
Every figure here comes from a real engagement and can be checked. Where a number would need a caveat, the caveat is printed with it.
Seahorse Aquatic
Aquatic vegetation removal
$50,000
municipal contract, won from one Google search
A build with real service-page coverage. Inbound now arrives from across western Canada, and volume became a capacity question rather than a marketing one.
Sherwood Windows
Windows & doors · in business since the 1990s
$0
monthly ad spend, down from $750–$1,000
Conversion-first rebuild. Booked out the entire summer by April and took on more crew to keep up. Google Ads were switched off and never switched back on.
“Kolby is so easy and pleasant to work with. Extremely accommodating and very professional. I absolutely love the way the site has turned out. Thanks again, very much appreciated”
CommCore
VOIP phone systems
3 → 160+
ranking terms, from a couple of SEO pages
Search work only, no rebuild. Daily impressions went from three — all brand name — to roughly fifty across more than a hundred and sixty terms.
Fit
Who this is built for.
This is not a rescue service. It works when there is already demand, reputation, and capacity to take on more work.
A good fit
- Established local service business with proven demand
- HVAC, roofing, plumbing, electrical, restoration, windows and doors, remodeling, mechanical
- A good local reputation and reviews you are not embarrassed by
- Jobs worth enough that a handful more each month matters
- Capacity to take on more work
Not a fit yet
- Brand new, with no demand to measure yet
- Looking for the cheapest possible website
- Needing leads next week
- Unable to answer the phone or return a quote request quickly
Ownership
You own it. Including the exit.
Everything built during the engagement belongs to you once it is paid for — the site, the content, the search equity, the tracking. At six months you decide what happens next, and stopping is one of the choices. There is no version of this where leaving costs you the asset.
| Setup | $1,500 |
|---|---|
| Monthly | $1,500 |
| Term | 6 months |
| Ownership | Client |
| Protect | $500/moMaintain and protect the asset. |
|---|---|
| Grow | $1,500/moKeep the growth engine running. |
| Conversion Engine | $2,500/moGrowth plus deeper conversion testing. |
| Stop | $0Take everything with you. |
Who does the work
Ravencrest is one person, on purpose.
I spent twenty-three years in the trades — thirteen as a Red Seal automotive mechanic, ten in construction — before I did this full time. My father ran a ceiling texture and repair business in Edmonton for over forty years and watched the work move online without him. That is the reason this exists.
You deal with me directly. I apply the same diagnostic order I used on vehicles: find the fault before replacing parts, then measure whether the repair held.
Next step
A call, and a straight answer about whether this fits.
Thirty minutes. I look at your search visibility and your conversion path before we talk, and I tell you what I find — including if the honest answer is that you do not need this yet.